Experten für die B2B-KommunikationMöller Horcher Public Relations GmbHBusiness-to-Business-Kommunikation

Press relations

Contact
For us, establishing and maintaining relationships with media contacts is at the heart of successful presswork. This is why we are constantly in contact with the media that is most important for our clients. We approach print and online media, TV and radio stations, analysts, opinion leaders, leading bloggers, seminar and conference organisers or associations. We place exclusive stories for you. We send targeted press releases at a reasonable cost to a selected distribution list per email, fax or regular mail. We organise telephone interviews, online editorial meetings, personal interviews, visits to editorial offices, roundtables, press conferences, road shows and speaking opportunities at seminars and conferences for you.


Copy
Writing copy that editors can use right away, ideally without needing to revise them, calls for high journalistic standards. Our copy writing services are designed to overcome two hurdles: they should convince both the editor and his readership. We write press releases, company profiles, trade, user and feature reports, speeches and broadcasting scripts for clients. We are not only tech-savvy and deliver focused technical descriptions of products and services to specialist audiences - we are also able to communicate the main advantages of a product to less technical readers and target groups. In addition to journalistic PR writing and contributions to social media we also write copy for advertising purposes – for newsletters, magazines, websites, brochures, advertisements, data sheets or the intranet. All of these pieces of collateral have one thing in common: they work.


Design
Good graphical material enhances a text and attracts readers’ attention. Good graphics can also help to awaken an editor’s interest in a text. This is why, if required, we design photos, graphics and screenshots for press releases or, as the case may be, search for attractive public domain graphics.

For most of our clients, the focus remains on classic presswork: on print and online media as well as – somewhat less often in B2B communication – radio and TV. Alongside our presswork, we use modern PR controlling methods. This permits us to control PR activities more efficiently and consistently optimise them for our clients. Would you like to personalise your communication?

Feel free to give us a call: Thomas Möller, Creative-Director at Möller Horcher PR GmbH, by phone: +49 (0)69 - 80 90 96 - 51 or email: thomas.moeller@moeller-horcher.de

  • Gesellschaft Public Relations Agenturen e.V.
  • Deutsche Public Relations Gesellschaft e.V.
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